How to Use Article Marketing to Build Credibility

One of the great uses of article marketing is that of creating credibility. You see, when you write articles and submit them to multiple article directories online, they not only are posted on the article directories themselves, but are also posted on the many niche web sites that use articles as content.

Ask yourself this: if you were thinking about hiring one of two people to do work for you, or to learn from, and you were to google their name, and one of the people showed over 10,000 results, mostly articles and reviews about that person, and the other person showed less than 100 references to their name or site, which would you feel is more credible?

If you are like me, you probably would rather work with the person who has over 10,000 web sites referencing him or her, than work with the person with less than 100.

One of the great things about article marketing is that it can very quickly build up massive numbers of links and references to you and your web site, giving you the quick advantage of perceived credibility.

So how do you do it?

Here is my 3 step plan for building credibility online:

1) Write articles on your niche topic

2) Put links in your articles that go back to your web site

3) Submit the articles to as many article directories as possible (I currently submit my articles to a list of about 150 article directories).

By following this 3 step system, you will very quickly gain credibility online, and position yourself to receive some of the business your competitors are currently receiving.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

7 Key Steps to Create More Money in Article Marketing

Written marketing is one of the best marketing available till date. The advantage of the article marketing is due to the ready reference and the ease with which it can be stored. Here are seven key steps to create more money in article marketing.

First thing is to make your article strong. Make use of eye catchy headline. The headline should be able to attract the interest of the reader and hold him to go through the whole article.

Second thing is the totality of the article. For article marketing the article should be total in the sense that it should provide all the information from start to finish. The reader must not run for complete information somewhere else.

Third step is to make your article aesthetically appealing. Make use of good fonts and the size of the font should not be too small to be missed or too big to make it look unprofessional.

Fourth key is giving a format to your article. Make use of your company logo and address. This will develop authenticity of the article and hence interest of the reader.

Fifth step is to make the use of good language that is easy to understand and also maintain interest.

Sixth step is to promote your product with some innovative comparisons and highlighting some key features of the products and services.

Seventh key to article marketing is to provide all the links for future reference and correspondence. And if you receive any query is very prompt to answer it.

Another big thing with article marketing is testing your categories and topics, as I do.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Profitable Article Marketing - Announcing 3 No-Brainer Ways to Improve Your Article Marketing

Article marketing is an expensive strategy that is highly recommended by most of the best online marketers in terms of traffic generation and product promotion. While this strategy can be effective, this can be confusing for first time users. If you are one of them, this article is for you because it includes the 3 no-brainer ways to improve your article marketing campaign.

1. Identify your objectives. Are you utilizing article marketing to promote your products and services? Or are you using it so you can generate more links from other websites and blogs? It can also be that your main goal is to drive traffic to you site. Establishing your objective can greatly guide you in writing your articles that you will submit on article submission sites.

2. Understand the process of article marketing. In order to benefit from this technique, you must know the elements by heart. Some writers fail to recognize that in order to succeed in article marketing they have to understand search engine optimization so their articles will get indexed. Other writers fail because they don't know the best articles submission sites where they can post their articles. To get maximum exposure I suggest ezinearticles and goarticles.

3. Use attention-grabbing titles. This is especially crucial if you would like to use your articles as link baits. Remember, without a compelling headline, it will not really matter if your article is well-written and useful because most likely, it will not be read at all. Great article titles are brief, concise, keyword-rich, and communicates the benefits they can offer the potential readers. If you are able to master the art of creating compelling titles, you have won half the battle of having your articles read.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Productive Article Marketing - Latest 4 Huge Methods to Explode Your Article Marketing

Looking for the best method that can easily convert your readers to potential clients? Try article marketing. It is proven to strengthen your online presence and your credibility that can easily persuade people to trust you and consider doing business with you.

1. Quality of your articles. This is the most crucial element in your article marketing campaign. When you are able to produce quality articles that are content-rich and well-written, they will be easily picked up and republished by other marketers that can boost your link popularity. These articles can also help you establish your knowledge on your chosen niche that would persuade people to trust you. As you know, when people trust you, they are more likely to do business with you. This can lead to increased online revenue.

2. Quantity of your articles. In article marketing, the more articles you write, the more inbound links you can obtain for your website. This can lead to improved traffic, higher page ranking, and great sales potential. So, strive to write and publish at least 7 articles per day to strengthen your online presence and increase your website exposure.

3. Powerful resource box. This is the part where you have to convince your readers to visit your website so you can convert them to potential clients. Make it powerful and enticing by communicating your expertise, the problems that you can solve, and your desire to help. To increase your conversation rate, include incentives like free ebook or free articles to your new subscribers.

4. Keywords. Don't forget the search engines when you write your content. You have to make sure that your articles are search-engine friendly by incorporating keywords that highly relevant to your chosen niche all throughout your content.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing - How to Create a Resource Box That Makes Visitors Take Action

Your resource box is the only place in your article you can actively promote yourself and what you want to offer. Therefore give some thought to what action you want your reader to take and you will be handsomely rewarded.

Purpose of the article resource box

After providing valuable information in your article, your reader's mind will be well prepared for your offer at the end of the article. Your article is where you give free information that serves the needs of your customer. Your resource box is the only place where you are allowed to take something from them. This is a natural give and take scenario. If you have provided an excellent, value oriented article your visitor will be happy to respond to your offer.

Steps to create an effective article resource box

The resource box should only be a maximum length of 6 lines. If it is longer than that visitors may not make the effort to read it and move on.

1. Include your full name

Readers want to know who wrote the article so this is an opportunity to say who you are and why you are an authority on the subject (see resource box below). If you don't include your name you lose the chance of branding your name to your business and missing out on the chance of building your business reputation.

2. Include your web site address

Readers will check out your web site address to see what you are offering and what business you have. Make sure you write the whole address ie http://www.domain.com This not only helps your visitors to just copy and paste the address into their browser but most article directories will automatically make this a live link. If you don't write the complete address the link will not be live.

Tip

Use anchor text in your resource box. Most article directories allow you to include 2 web site addresses in the resource box. Display your full web site address

and also insert it in your anchor text to boost the link popularity to your web site.

3. Include your offer

The offer in your resource box should take them to your web site where you expand its promotion. Use 2-3 lines to promote your offer. Examples of different items you can include for the offer in the resource box are: free ebook, short report, e-course, or newsletter subscription.

Tip

The advantage of a newsletter subscription is that you can send multiple offers to the same person over a long period of time. People don't often respond the first time, so offering it several times allows them to make an informed decision. The downside of a one time offer is that you only get one chance to make your pitch.

4. Include a call to action

After pitching your offer, ask your reader to take action ie visit your web site and subscribe to your newsletter. Offering several calls to action will only confuse them and cause inaction through indecision. Keep your resource box simple so it's clear what you want them to do.

Tip

Apart from your main web site address, you may want to include the address to your subscription page or blog. This has the advantage of getting two inbound links to your web site instead of one.

Conclusion

Create several different resource boxes if you have different items you wish to promote. This will save time recreating your resource box for different article topics. Try to vary the anchor text for each resource box. Search engines frown upon people that use the same anchor text all the time.

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Affordable Web Site Design

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to design, optimize and promote your web site by subscribing
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Article Marketing Your Affiliate Program

Instead of linking your affiliate link onto your website, and hope that someone will press on it, try a different approach. Write about it! This is the best way to make money from your affiliate program! I promise! Create an article about it at ezinearticles.com. It's easy to do, and it can bring great results.

Google loves articles! So whenever someone enters in an article, google will quickly give it a high page ranking. So why not use this to your advantage? You can create as many articles as you want, which means more high page rankings for you. In fact, I recommend that you create a lot of articles. This is going to be the best way to get information about your affiliate product out there.

The more you write about your affiliate product in different articles, the more articles you will have. This is called flooding the market, and it's the greatest strategy for an article marketer. In order to do great, you have to really flood the market with your articles. When you do that, people will come to you to buy your affiliate product. It's true, and it really works. You just have to give them valuable information!

Don't freak out about writing tons of articles. It's easy to do. And they don't have to be wonderful works of art. They just have to be good enough for readers to get information out of. Just flood the market with your good articles, and soon, you'll be making money from your affiliate programs!

Looking for some new internet marketing tactics? Don't worry, I have tons. Check out my website at http://www.marketingentity.com