Targeted Article Marketing - 3 Powerful Techniques to Excel in Article Marketing

If there is one marketing tool that has been on the marketing scene for such a long time it is the article marketing. However, given this time element, only a few marketing people are able to master the craft of article marketing because of the insatiable evolution that it undertakes. It is for this reason that article marketing continues to be an effective and most sought after. Its being mystical yet dependable and reliable projects an air or credibility. However, no matter how mystical it may seem to be for other people, it continues to be strongly used and powerfully utilized. The techniques below can help you achieve excellence in article marketing:

1. Take advantage of the resource box. The resource box is where you can actually profess your reason for writing the article - to market and advertise. You can include on your resource box some important information or details regarding the company you are representing or probably anything about you as the writer - your name, your business, your contact details and so much more.

2. Take advantage of the squeeze page. The squeeze page can form part of the article material that you have. You can include a squeeze page so that you can potentially "squeeze" some vital information that you may need from your potential reader. You can use then use these pieces of acquired information to make marketing in the future.

3. You can submit your article materials into some of the well-known article publishing sites and allow for these to earn exposure and generate more and more potential readers. You can use the search engines to search for the best and well established article directories. You can also publish your articles to practically all of these article sites to make sure that you gain a wider exposure from the consuming public.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Fast Article Marketing - 5 Practical Steps to Explode Your Article Marketing

If you are a webmasters and you have a knack for writing, you have won half the battle of promoting your website. It's because you can fare well on one of the best traffic-generating techniques these days - article marketing.

Here are the 5 practical steps to explode your article marketing campaign:

1. Make sure that each word that you use on your articles reflects your expertise and professionalism. Eliminate colloquial terms on your copies. Words like "wanna", "sorta", "meany", etc. must not have a room on your articles. Instead, stick with words that are deemed professional and appropriate for content writing.

2. Write to inform not to impress. Some webmasters are sometimes too excited to show off their knowledge without considering if the information they write about are useful to their readers. To quickly build a following, you must make sure that your first priority in writing your articles is to educate your readers with useful, relevant information.

3. Build your credibility. Cite a major accomplishment in your resource box. If have earned $5000 a month in promoting an affiliate product, that is considered a milestone in your career. Include this in your resource box and you can be assured that online users would like to know how you have done it so they can reap the same rewards. In addition, you can also build your credibility by posting testimonials of your most satisfied clients on your website.

4. Submit your articles to publishing sites, blogs, websites, or compile them to create an eBook. In article marketing, you are not limited to article submission sites in distributing your copies. Find other avenues where you can post your articles to increase their exposure.

5. Use your articles as viral marketing tool. You can compile your relevant articles to one eBook and make it available for download. Let your readers know that they can share this eBook to their friends and family members so you widen your reach.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Article Marketing - How You Can Massively Increase the Effectiveness of Your Articles

Article Marketing is something that thousands of people do to drive traffic to their websites. It's no secret that a well written article can be thought provoking enough for readers to want to know more about either you or your services. So, what do they do? They click on your link in your resource box. But are you making effective use of understanding the conversion rates for the clicks that you get?

From my own perspective, my main interests are in motivation, wealth creation and self defense. These are the subjects that I write about most often. However, I am departing from that here because I have discovered something that I think will be of benefit to all article writers.

I don't write about things like "the best sexual positions" or "cell phone number spying" or "how to increase your penis size" or "how to shave your pubic hair" or "how to tell if your spouse is cheating on you" or any other such subjects that get tens of thousands of hits. Why? Quite simply I don't have a website on any of those things that could take advantage of the traffic it would bring.

Now here is something that you will probably find interesting...

I have over 250 articles all over the web in hundreds of "far-flung" places and in many different languages. This number of articles will show significant trends when viewed in terms of statistical anaysis.

I know which articles are "ball-bursters" and which are complete flops. So, what does that tell me? Write more articles (in my domains of knowledge and interest) that are popular - obviously! What is the point of writing articles that nobody else wants to read? Now here comes the interesting bit...

By analyzing the results of these articles I am able to see which ones are giving me the most click-throughs to my websites. Time for a little mathematics...

If I have 1,395 click-throughs from 170,424 views of my articles then my conversion rate is 0.82%. That tells me that for every thousand people who read my articles only 8 will be interested enough to go to one of my websites. Pretty horrendous huh? Then again, there are millions of articles on the web and people's time is at a premium. A reader has to be REALLY interested to make that click.

So, if I have some articles - which I do - that are returning the following statistics, what does that tell me?

• 8 from 23 ( conversion rate 34.8%)
• 400 from 2,667 (15%)
• 28 from 154 (18%)
• 191 from 1736 (11%)
• 23 from 81 (28%)

That tells me that these particular articles SMASH my average. Hmm. So, what else does that tell me? Here is what I think...

1. - The headline REALLY worked because it attracted attention
2. - The article summary/teaser REALLY worked because it made people curious
3. - The copy (article body) REALLY worked because it contained good information
4. - The resource box REALLY worked because people wanted to know more.

So, now, what do you think I should do?

1. - Write more headlines like that
2. - Write more summaries/teasers like that
3. - Write more articles like that
4. - Write more resource boxes like that

The other thing - which I have not yet analysed in depth - is that the keywords REALLY worked. I need to look at that more.

So what is my point is this?

Watch what your statistics are telling you. Once you get the "formula" correct then all it requires is for you to stick with it and you will see a LOT more click-throughs to your websites than you thought was possible. I may have more to say on this later. Stay tuned...

This has been a "Public Service Announcement" from me to you purely for your benefit because I don't have an Article Marketing website. But if you want to know how to make a lot more money and increase your personal wealth then click HERE

Article Marketing Bootcamp: 5 Tips for Creating Content

The heart of any article marketing strategy is the creation of quality content. It can also be the hardest part of the process if you don't know the shortcuts and tricks of the trade. Here are a few inspirations and idea sparkers to help you build a large library of article marketing goodness.

1. It's all in the list

Top Ten lists, check lists, to-do lists - people love lists. And lists are easy to create. Just choose a topic (say, tax preparation) and an angle (mistakes people make) and get started writing down examples. Fill out each list item with a paragraph or two of advice, and then jazz it up with an attention-getting title, such as "Top 5 Mistakes People Make When Doing Their Own Taxes." Before you know it, you've got a winner.

One trick when it comes to lists is to stick with odd numbers, especially 5, 7 and 9. For some reason, the human mind seems to view odd numbers as exciting and attractive, while even numbers come across as flat or incomplete. Less than five seems skimpy, while more than 9 points is simply too much information for one article to cover - in fact, I'd stick with 5 and 7 just to be on the safe side. If you have more vital list items than that, break them up into an article series.

2. Questionable material

Another shortcut to writing an article is to pose a question in the opening paragraph, then use the remainder of the article to answer it. Maybe your friends and colleagues are always asking the same questions about your topic. If so, make a note and use them to spur article ideas. Jot down questions you get from customers, too. These are the best source for business-related Q&A articles.

Also, this is a good time to go through your website's FAQ. In many cases, the questions you have there regarding your business could each be the foundation for an individual article or even a series of articles, depending on how complicated the answer is.

3. Step by step

How-to or other instructional articles are also popular, and easy to write if you know your stuff. Make a quick outline of steps involved in the process, note any tips or hints that might save your reader time and frustration and get to writing. Just to make sure you haven't overlooked anything, ask a friend or colleague who is unfamiliar with your topic review the piece and see if your instructions are clear, complete and easy to understand.

4. Turn on the news

Keep your eye on the news, both in your subject and in general. What is going on in your field of interest? What effect will news items have on your subject? What changes are taking place in the world that will impact your topic?

Look outside the immediate scope of your topic - changes and trends in one industry, field or process can often be applied to others. This is a great opportunity for creative and innovative idea cross-pollination, and doing this will automatically brand you as a cutting-edge thinker in your field of interest.

5. Play it again, Sam

Finally, look around you and see what you can repurpose from existing content. Your blogs, ebooks, workshops and other existing IP (intellectual property) are great sources of inspiration and even directly repurposed content for articles. I'll talk more about this process in Article Marketing Bootcamp: Reduce, Reuse and Recycle Your Content, but the core of the issue is this - why create your article content from scratch when the chances are good that you have enough material laying around you right now to get a great head start with just a little cutting, pasting and editing?

One of the hardest questions for writers to answer is also the most common - where do you get your ideas? Hopefully this article will help give you the inspiration you need to begin creating your own stock of article marketing content. Of course, there are as many ways to come up with content ideas as there are writers, and no doubt you'll stumble upon a few of your own as you gain experience. But these examples should provide you with enough to get you started on the road to successful article marketing.

Author Info:
Soni Pitts is a professional freelance writer and editor, with experience that ranges from short web articles to full-length ebooks and beyond.

"Need professional quality writing, but hate to write - or just don't have the time to do it all yourself? Don't let less-than-perfect writing skills or a tight schedule leave you at a loss for words. Query writer [at] sonipitts.com for a free consultation, samples and a quote."

Article Submission - Methods to Get Good Backlinks

There are a few marketing tricks you can use to begin building traffic to your website. If you are an affiliate marketer, or network marketer, this method will bring you target traffic by using article submission.

The first thing to remember is that you should be the person writing your articles if you want this trick to work for free. You do not have to be a great writer at all. If this seems too daunting, then there are writers on the Internet that will take over this task for you.

Article submission to drive traffic to your site needs to have the subject matter of your articles be something about the product, or company you are trying to market on your site. It does no good to have your article be about pencils, if you are trying to market pens.

Break up your articles into small 500 word articles using SEO methods. Optimizing your articles for article submission to content sites is to get your articles listed naturally as part of that content site.

Google loves article sites. Their spiders index these article content sites on a regular basis. When your article submission is accepted, this then becomes a part of that site and gets indexed along with everything else for article submission into the search engine.

Use target keywords in your articles. If the product you're writing about is foreign auto parts with regards to hubcaps, then your keyword might be "foreign car hubcaps". You would want to use this keyword at least 6-8 times throughout your article.

This helps to make your article relevant to Google, when it is indexed. This also will go far to give your article a high ranking when someone is looking for foreign car hubcaps for their car. SEO article submission like this will target your market so your traffic is right on what you are marketing.

The key to people reading your articles then getting to your marketing page is simple. All of the article content sites will allow you to leave a link at the bottom of your article. This link would be the URL to your page so you receive the traffic generated from your article submission.

It helps to leave a closing comment to your readers, so if they are looking for a wide selection of foreign car hubcaps, they can follow your link to check out this resource. This is the key to making this trick work to receive targeted traffic.

Article submission to article content sites is not a new marketing trick, but it is an effective one. Done correctly, your article submission has the power to rank first page on Google and stay there for months, generating a steady income resource to you over and over again.

Another key to article submission is to engage your readers so they don't just leave without finishing the article. It has been shown that people reading online have a shorter attention span than when reading a magazine article. If your article entices the readers to want more information about the subject, then they are more than likely going to follow the link you left for them at the bottom of it.

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert on articles in the field of Internet marketing. He can be found on the internet at this website: http://marketinguses.blogspot.com

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert in the field of Article Writing and Submissions. He can be found on the internet at this website: :Article Distribution